The predictive capabilities of AI can be a powerful tool, but the goal of such algorithms is to maximize efficiency, which ...

On December 16, Thomas Yeh of Morgan Stanley initiated coverage of Omnicom Group (NYSE:OMC) with an Equal Weight rating.

The digital advertising ecosystem has reached a critical inflection point where reactive brand safety measures are no longer ...

Silverback Digital Marketing has announced continued refinement of its mobile app development practices, reflecting the ...

January 07, 2026 - PRESSADVANTAGE - Infintech Designs, the digital marketing agency, has earned the Google Partner ...

The dentsu-e4m Digital Advertising Report 2024 was jointly unveiled today by dentsu and the exchange4media Group in Mumbai in the presence of industry leaders. The eighth edition of the report ...

Mardi Gras creates compressed decision-making windows for consumers”— Brett Thomas NEW ORLEANS, LA, UNITED STATES, ...

Overview:   AI tools now drive every stage of digital marketing, from planning to conversion.Brands that use AI can enhance ...

Now that a recession is looming in America and most of the world, firms large and small are bracing for some lean years after a couple of fat years following the pandemic lockdowns. People are ...

Print and digital advertising are better suited to reaching different demographic groups than other forms of advertising. Digital advertising helps cast a wider geographic net toward a specific kind ...

Early career professionals who want to enter a high-growth field Professionals looking to switch from an existing function into marketing Traditional marketers or corporate communications ...

Tobacco advertising was running rife in the 1980s. On the drive to work, you'd be confronted by billboards at every turn. Turn on the radio, and you'd be hammered with messages persuading you to buy ...